Wine, Reimagined for Now
SIP Wines is about taking wine out of its traditional setting and placing it into real life. Designed as a single-serve 200ml can, it delivers one perfect glass of wine, ready to go, wherever the moment happens. It is wine without the formality, built for how people actually drink today.
One Glass, Done Properly
SIP was created around a simple idea: sometimes you just want one glass, not a full bottle. By partnering with a family-run winery in Navarra, Spain, the brand ensures that what goes into the can is high-quality, expressive wine, not a compromise. From an unoaked Chardonnay to a structured Garnacha from old vines, each serve is built to stand on its own.
Built from Real Wine Culture
Founded by two friends with backgrounds in hospitality, music, and events, SIP comes from a place of real-world drinking culture. It exists for gigs, galleries, festivals, and casual moments, where traditional wine formats often fall short. This is wine that fits into culture, not the other way around.
Designed to Be Seen
Each can acts as a canvas, featuring artwork from Dublin-based artists. This gives the brand a strong visual identity, positioning it closer to modern drinks culture than traditional wine, and making it as much about expression as it is about what is inside.
Sustainability, Built In
The use of aluminium cans is not just practical, it is intentional. Lightweight, fully recyclable, and reducing transport impact, the format reflects a more conscious approach to packaging without sacrificing quality.
Why It Matters for Altered State
SIP represents a shift in how wine is consumed and understood. It shows that format, design, and context can completely reshape a traditional category. For Altered State, it is a clear example of how wine can move into the same cultural and experiential space as RTDs, beer, and cocktails, without losing its integrity.
SIP 75 Vines Garnacha
Vibrant Garnacha from 75-year-old vines in Navarra. Strawberry, raspberry and cherry with a gentle kick of spice from six months in oak. Smooth, juicy, easy drinking.
SIP Night Harvest Chardonnay
Chardonnay harvested at night from high-altitude vineyards in Navarra. Citrus, white peach and green apple with a subtle tropical edge. Fresh, medium-bodied, clean finish.